TRX's Randy Hetrick to Judge Spike TV's Sweat, Inc
Posted on Sep 16, 2015 9:03:00 AM
In the new Spike reality-competition series Sweat Inc., hosted by Randy Hetrick, twenty-seven aspiring fitness entrepreneurs compete to prove they've developed the most groundbreaking and effective exercise program out there. In the end, only one will have the business savvy and innovative program to land them 100K dollars and the opportunity to launch their fitness empire with Retro Fitness.
Each episode focuses on a specific fitness category (circuit training, interval training, platform devices, etc.), and highlights three entrepreneurs as they compete to win a spot in the season finale. Every week, the three judges will select one winner from a particular fitness category to advance to the finale. Throughout Sweat Inc. the entrepreneurs will be judged on their initial idea for an innovative exercise program, the progress of control subjects training in their particular program, the popularity of their program among gym goers, and the development of their initial pitch throughout the entire process. After 10 weeks on Sweat Inc., the winning entrepreneur will have demonstrated the highest level of business savvy and innovation, and have a complete workout movement ready for the masses.
Randy Hetrick is the creator of Suspension Training® – the innovative approach to physical conditioning that has become a global fitness phenomenon – and is the founder of TRX, the global leaders in functional training. Hetrick's unique accomplishments include being a collegiate athlete, a 14-year Navy SEAL Officer, bootstrap entrepreneur, multi-patented inventor, and CEO of a company that's earned multiple placements on the rosters of the Inc. 500 Fastest Growing Companies and Outside Magazine Best Places to Work. He earned a bachelor's from the University of Southern California; a master's from the Naval Postgraduate School, Monterey; and an MBA from Stanford University's Graduate School of Business, where he is a contributing lecturer on entrepreneurship, branding, and leadership.